SAFE RECOVERY
Teresa Medica has been helping patients recover after operations and various types of injuries since 1990. The history of the brand began with the production of one product - the abdominal belt, which revolutionized the standards of post-operative care and recovery. After this initial success, the company, in cooperation with doctors and physiotherapists, has gradually started to implement new products, which it continues to do to this day.
Our task was to give the logo a facelift - to systematize and standardize the entire brand portfolio, consisting of several product groups. The aim of the project was also to give the brand and the products themselves a new modern image and to create the effect of a strong image and distinguish it from the competition.
When designing the packaging, we focused on simplicity, using the characteristic yellow that appeared on Pani Teresa Medica's previous packaging . Consistent brand architecture, clear typography, the highlighting of product benefits in the photo make the new Pani Teresa Medica a modern brand offering modern products that meet the needs of demanding patients.